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The architecture of Ukrainian cities became a uniting factor for city authorities, business and society. On March 14 in Kiev during a round table "The new cities are the space for dialogue of authorities, business and society" were presented the results of the project "Architectural treasures of Ukraine".

Using of external advertizing for achievement of the marketing purposes became more conscious and intelligent. Our life is changing and the model of media consumption is changing too. The yesterday's model of an effective advertizing campaign doesn't work anymore and won't work tomorrow.

"The architectural treasures of Ukraine" is the unique project of common activity of the cities of Ukraine, community of architects and business.